Tag: Pinterest pins.

Tfb&pinterestoday’s video tutorial illustrates how you can quickly post your Pinterest boards and pins on your Facebook business page. There is no automatic integration for your Facebook page like there is for your personal profile, so the easiest way to promote your valuable pins is to simply copy and paste the link of the pin (or a specific board) and provide a short post directly onto your FB page. Check out this short video on how easy it is! 

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Video tutorial on how to integrate #Pinterest pins and boards to your Facebook business page. Click To Tweet

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pop-melanieAs part of my marketing development training for February, I have been taking the past few days to revisit the Power of Pinning program from Melanie Duncan and I highly recommend her training program to fully leverage Pinterest marketing for your business. (Note: I’m not an affiliate…just a big fan of Melanie’s program.)

If you are regularly present on social media, then you should know visual images are really popular, receiving the most engagement and activity when someone posts on Facebook, Twitter, LinkedIn, and Pinterest. I don’t want to leave out Instagram as it makes its mark on social media, but I will leave that to another post in the future. With that said, I would really look at delving into Pinterest now and jumping on board like many other business owners and capitalize on how it can increase exposure and traffic to your website…and it’s all because of an image you (or someone else) created. When Pinterest was first released, people looked at it as a hobby and pinning things they liked, allowing them to come back to their pins and pull the info from them when they needed it. Fast forward a few years later and Pinterest is now used for many ways to attract followers who share the same ideas and inspirations. You can really engage your following by INSPIRING them with what you know is a solution to their needs. I know this may sound complicated now, but if you purchase and study through Melanie’s Power of Pinning program, you will get a better understanding of how Pinterest really works and that is just on the first module!

Anyone that owns a small business can use Pinterest for their business! #pinterest #pinning Click To Tweet

power-of-pinning-pinterestJust to give you a quick look into the Power of Pinning program, it’s a 7-module training program that provides all the information you need to start your own Pinterest business account, all the way to how to measure the results of your Pinterest account. Each module provides at least six short video tutorials that you can watch over and over, with life-time access (Mod 7 has two videos). Each module also has a handout that allows you hands-on note-taking and just writing down what inspires you and what would inspire your audience. It’s a great way to brainstorm ideas once you receive inspiration from Melanie! She walks you through and describes each step with clear and concise instruction. She even goes that extra mile and provides tried and true tips that would work for any business owner. I really liked viewing Modules 5 and 6 where she talks about how to express our business value to our audience and ways to build our follower list quickly. When you put value and followers together, you’re sure to build trust and expertise that will ultimately drive traffic to your website. 

Right now, I have a small following on my Pinterest business account, but over the next few weeks, I am going to place Pinterest marketing at the top of my daily marketing schedule and build my boards and my following so I can start to see the results from it. I highly recommend you do the same. 

If you are not already following me, stop by my account and follow! You can find me here: https://www.pinterest.com/alethamcmanama/ 

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If you're not already following me on #pinterest, you can find me here: http://goo.gl/fZu2dl #pinning Click To Tweet

For social media and WordPress tips and tricks, follow me on #Pinterest! http://goo.gl/fZu2dl Click To Tweet

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pinterestAre you one of many business owners that have no clue where to start with using Pinterest to market your business? Do you feel it’s not for you to use to market to your audience? Did you know Pinterest is second in popularity under Facebook for visual marketing? It’s true! Your post is more likely to be read and liked if it shown as a graphic image, coupled with content to make it interesting to your followers.

Well, let me help you get a kick start on what are my 5 easy tips to follow to finally put your Pinterest account in motion and utilize it more to market your business this year. 

As part of my marketing goals for 2015, I want to really focus on Pinterest marketing, taking the whole month of January, reintroducing myself to the updated features and analytics that it offers. Just like any social media marketing platform, there will be feature updates and new policies to read up on and adhere to.

Let’s get started on the tips…

1. Set up your Pinterest business account

Setting up a business account for Pinterest is really easy. You can either convert your existing personal account to a business account or you can set up a business account directly. So not to take up a lot of space on this blog post, you can go HERE to read step-by-step on how to set up your business account. It’s an article I wrote as a series of Pinterest marketing tips I shared.

2. Have a specific Pinterest marketing goal

Decide what you want your focus to be. Do you want to focus on more sales? Engagement with your audience? More traffic? More followers? Whatever your preference is, set your goals and stick to it throughout the year. Be sure to track your metrics by using WP Pinner or Tailwind or even the Pinterest analytics section within your account. All of these will work. Just stick with the one that you can easily understand.

3. Create boards with exclusive content

Make a board with exclusive content that you want to feature your business product or services, then promote this board to ALL your social media channels. This will drive traffic to it and create the engagement or increase in sales that you were looking for.

4. Use pin it buttons and Pinterest follow buttons to make it easy for others to share your images

Here’s an article I also wrote last year with several different plugins you can install to add the different pin it buttons and a Pinterest follow button. Of course, many of your different social media share buttons already include a Pinterest icon for people to click on and share your images too.

5. Create your images using these simple tools

Here’s a list of easy platforms to create your images aside from the popular platforms like PicMonkey and Canva that I’ve used and loved.

Last of all, besides following all of my tips above, most importantly, pin often! Just like any social media marketing platform, if you are not consistent with posting, you will not see any result of your efforts. Pin on!

Until tomorrow…Day 9 of the UBC 

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pinterest-commentToday’s “Monday Marketing” tip I want to share with you comes from my favorite social media platform called Pinterest. Over the next few weeks, I will be sharing a series of Pinterest activities via video to demonstrate how easy it is to use Pinterest for personal use, but especially for business use.

The video tip below (approx 4.5 minutes long) demonstrates how to comment on tagged or popular pins in Pinterest. By leaving comments on pins that you repin and/or like, you are providing activity back to the originator of the pin in hopes they will follow you or specific boards you have on your Pinterest account. This is important in building your Pinterest visibility and traffic to your website. Make commenting a big part of your Pinterest marketing. You’ll start to see the results as long as you are consistent with it.

If you have questions or comments you want to share, feel free to leave a reply in the Reply box below.

Until tomorrow (Day 13 of The Ultimate Blog Challenge)!

pin-onHave you been wondering how you can gain more Pinterest followers?

Are you looking to increase your Pinterest engagement and marketing efforts this year?

Follow these next 10 tips on how you can increase your Pinterest following and really put it to work for your business.

The more Pinterest followers you have, the more likes, repins, comments, clicks and impressions you can receive. This is also what will help you drive traffic, generate leads, create sales and build your Pinterest brand.

Here are the tips…

#1 – Add the Pinterest Follow Button on Your Website or Blog

A Pinterest follow button will divert your website visitors to your Pinterest page and create new followers. This is true if you have a high-traffic website. Install the Pinterest follow button in several places on your website. To create a button, you can use Pinterest’s widget builder or create your own branded Pinterest button.

 

#2 – Add Your Profile Widget

Just like the follow button, you can use a profile widget to lead website visitors to your Pinterest page. However, you may find the Pinterest profile widget more effective because it shows your latest pins.

pin-profile-widget

 

You can have this kind of profile widget that you can add to your site sidebar by using the Pinterest Pin Board Widget plugin.  It displays your latest pins as a widget in any widgetized area of your blog.

#3 – Share Often

When you share pins often, more people will see your pins and those pins lead people back to your page by displaying your details below the pin. Another way you can gain more followers is to pin a lot of images.

Sometimes after you pin an image, you are lead to another pinner that has pinned that same image to their own board. This is another opportunity for you to search their pins and repin or follow their boards.

also-pinned

 

When you find and pin a lot of images people enjoy, Pinterest will recommend you more often to people who pin the same image. This will help you attract a lot more followers too.

#4 – Comment on Popular Pins

The Popular section on Pinterest consists of pins that have been repinned, liked and commented on several times. Be sure to review these pins and comment on these so it leads more people back to your page to follow you.

You want to make sure your comments are of good quality content when you write them. Care enough about the pin to leave more than a two-word comment. Be sure to limit your comments to two or three times per day as Pinterest will detect it and tag it as spam.

pinterest-comment

 

#5 – Mention Others When You Pin

When appropriate, be sure to mention another Pinterest user when you are writing the description of a pin or you are commenting on a pin. When you do this, it will draw the person you are mentioning to possibly follow your pins and boards.

pinterest-name-mention

 

#6 – Connect Your Other Social Media

Connect your Facebook and Twitter accounts with your Pinterest account to attract your Facebook and Twitter friends and followers to your Pinterest account.

profile-with-social-media

 

You can tweet your pins so your Twitter followers can see them and display your latest Pinterest activity in your Facebook friends’ and followers’ feeds.

#7 – Find More Friends from Other Social Networks

Connect your social media accounts and click on your business name in the top right corner of the screen. In the dropdown menu that appears, click on “Find Friends”. You can then choose the social networks you’ve connected to find friends and followers and follow them on Pinterest. If you already have a relationship with them, they will likely follow you back on Pinterest.

#8 – Promote Your Individual Boards

Instead of following someone’s entire Pinterest profile, most people prefer following boards on subjects they’re interested in. Work on getting followers for your most popular boards instead of the entire account. Go through your brand page and look for your most popular boards and promote them to gain more followers.

#9 – Contribute to Other People’s Boards

A quick and easy way to attract followers is to contribute to popular group boards that already have a lot of followers. When you contribute quality pins to these boards, their followers become your followers, too—if they like your pins.

Look for popular group boards and spend some time forming a relationship with the board owner or other contributors, then ask them to invite you to the board.

#10 – Be Sure to Follow Others

Look for people with similar interests, follow them and a fraction of them will follow you back. Continue to follow the ones who follow you back and unfollow the ones who don’t. Repeat the process.

This is how you follow other people:

  • In the Pinterest search bar, type in a keyword related to your business or interest. This will give you a list of pinners, boards and pins that contain your keyword.
  • Choose what you plan to follow—other pinners or boards.
  • In the list that appears, begin following people/boards who share pins similar to what you share.
  • Follow about 100-300 people a day and then wait a few days. Then check to see who has followed you and continue following the ones who have followed you back and unfollow the ones who haven’t.

If you follow this procedure daily, you should build up a lot of followers. Make sure who you follow, however, is the people that share the same interests as you do. Otherwise, your follow list may not bring you the business visibility you are looking for.

If you don’t already have a Pinterest account set up for your business, feel free to visit my article on how to get yourself set up so you can start pinning right away. From there, take into consideration the 10 tips above to jump-start your marketing using Pinterest. If you are already pinning and connecting with other followers, feel free to share your experience on how it’s working for your business. Leave a comment in the Reply box below.

Until tomorrow (Day 12 of The Ultimate Blog Challenge)!